a simple reminder for next seasons' promotions

May 2025 keep us all safe, content & healthy!

I have way too many photos in my iPhone. An outrageous amount.

Honestly? It is obnoxious; I am not an influencer nor a photographer nor a parent neither of children or of furry friends…but yet, have a very high number of photos. Over the past 2 months or so, whenever I have a piece of time where my brain is “fried" and I'd rather not think…I've started purging my photos & making/collating albums with a goal to delete 100 photos and/or videos at a go. 

(I have found a few gems lost in the mix! And date-stamped, no less!)

This Great Deletion has, of course, proved useful when I've needed to locate something specific I need for a client or an idea or an Instagram post. 

Of course, I have been driven bonkers in the meantime when I know I saved that screenshot of the good idea or something I need to read about & fall down the rabbit-hole-of-research…but better late than never to have a system. (clearly-labeled albums)

Prior to Christmas, I purchased a gift card for a friend, for a set amount to a local restaurant & I was reminded how much I love the pay-it-forward vibe of the promotion they had on offer.

Their Holiday 2024 promotion ➡️  for every USD $50 you spend on a gift card for someone else

=

you are gifted a USD $10 gift card by the restaurant for your own use. ⬅️

I haven't eaten at this restaurant yet…and now I have all the more reason to give them a try.

If we've worked together over the past 10+ years, you'll know I absolutely love a value-add sale for a boutique fitness business and I absolutely loathe a % discount. I would rather clients be gifted 2 classes for every 10 classes they purchase rather than a % off, as a tangible example; as it is thoughtful & adds value, rather than discounting what your experience is worth/potentially jeopardizing your break-even point.

If your Black Friday or Small Business Saturday or Overall Holiday 2024 Promotions landed poorly or spectacularly…I hope you have a simple system in place to remind yourself of what you did & how it went, easy to access/alert you in October/November of this year, when the game starts all over again…and not like me frantically looking for a screenshot amongst tens of thousands of iPhone photos.

And if your studio had a similar & successful promotion like the restaurant, I'd love to hear about it; reply & let me know!