talking about our products, Physique57 India added cycle & Vietnam Talks event end Sept
Earlier this summer, I had a flight with Emirates. As I was making my way down the jet bridge to board the aircraft, I overheard a seemingly regular patron of the airlines chatting with one of the cabin crew. The crew member, was having a lovely conversation which felt natural & un-rehearsed with the regular. She was asking questions of him of what he was looking the most forward to enjoying while in-flight, as he had not yet flown this particular aircraft in his class of service.
It was an unforced chat & the crew member was genuinely turning-over-the-rocks of getting to know the patron & finding valuable points of conversation in what he shared with her about his needs & preferences when he flies.
I thought of this random yet specific memory recently as I shared a few talking points of vocabulary / phrases to digest using in one's own voice, with the Physique57 India powerCycle team ahead of their cycle launch last week on 8/8 😊
(If you've been opening these weeklyish dispatches for awhile now, surprise!, the cat is out of the bag; ICYMI, Physique57 India has added music-and-science-based cycling to their product offering in Mumbai & I loved designing the programming & training the team ❤️)
Does your instructor team as well as your front-of-house team know how to effectively communicate in conversation with clients…what exactly it is you offer at your studio? Its value to one's life & key takeaways to expect?
Have you overheard the team speaking about your product(s) & felt proud of what you've created?
Have you overheard the team speaking about your product(s) & felt they missed the mark?
Have you provided your teams with current talking-points to best communicate the value & takeaways for your product(s)? Or are they improvising? & have you provided practice opportunities for staff to talk-through how they interface with clients so they feel as unrehearsed & authentic as possible?
On an unrelated-and-bluntly-honest-note…I am at currently sorting a frustrating hiccup with the venue we secured for Boutique Fitness Talks, 26-27 September in Saigon, Vietnam…we are still planning on a lovely event in our typical intimate group setting, with speaker details/topics & pricing to follow, shortly.
💪🏻Arrive in time on Thursday night for evening class together with our collaborator studio OneCycle & drinks/bites to follow to meet your fellow studio founders.
✍🏻Talks all day Friday, with breakfast, lunch & a tea break.
Have a great rest of your week!